Government Trolls Sling Memes in the Online Trenches of Mideast War

New York Times
by Ephrat Livni and Parin Behrooz
March 27, 2026
3 min read

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U.S. and Iranian officials are conducting propaganda campaigns through social media memes during Middle East conflict.

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Iranian and U.S. officials are engaging in meme warfare and online taunts, exchanging barbs in English with references to American popular culture as part of their broader geopolitical rivalry. The tactic represents a modern escalation in the long-standing tension between Tehran and Washington, where digital communication has become an arena for political messaging alongside traditional diplomatic and military channels. By using accessible, culturally resonant humor, both governments are attempting to shape public perception and project strength to domestic and international audiences. This form of low-level information warfare—fighting through memes rather than missiles—reflects how state actors now compete for influence in spaces where ordinary citizens consume content daily. The strategy allows each side to maintain pressure and assert dominance in a conflict that continues to play out across multiple domains.

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